How Are They Different? A mission statement is different from a vision statement in that the former is the cause and the latter is the effect; a mission is something to be accomplished whereas a vision is something to be pursued for that accomplishment. The mission statement helps to define your business and determine your brand. It’s about clarity and focus. It helps your customers understand [...] Read More
Didn’t catch the splash we made in Hawaii in June? At the 2017 International Microwave Symposium we announced the first formal release of our custom integrated content management system called Intent ICMS™. We’re happy to say the launch was a success with 3 new websites including www.custommmic.com, www.laserservicesusa.com, and www.vaunix.com the most recent to be upgraded to our [...] Read More
On July 18th, 2017 IEEE Globalnet put on a webinar called Digital Media Use in the Industrial Sector. Speakers included: Linda Uslaner (Director/Product Management at IEEE GlobalSpec Media Solutions), Jennifer Corcoran (Portfolio Marketing Specialist at IEEE GlobalSpec Media Solutions), and Bryan DeLuca (Senior Director, Audience Development & User Experience at IEEE GlobalSpec). I found the webinar [...] Read More
WordPress has long been known to be the number one content management system (CMS) being utilized on the web. A primary reason has been the web development community’s overwhelming adoption of open source coding. Basically, a share and share alike philosophy. According to W3Techs most recent survey, this philosophy has WordPress now powering roughly 28.1 percent of all websites in the world. [...] Read More
We’ll be using the backdrop of Waikiki to talk about the release of our new platform Intent ICMS™, an integrated content management system (ICMS), at the International Microwave Symposium in Honolulu, Hawaii June 6th through the 8th. During a “Fireside Chat” scheduled for Thursday, June 8th in the 5G/IoT Pavilion booth #848, David Strand, our Founder and CEO, will provide executives [...] Read More
At next week’s International Microwave Symposium at the Honolulu Convention Center June 4-9th, of the many acronyms sure to be uttered in the halls and on the exhibit floor, “5G” is sure to be chief among them. Most frequently in a new 5G/IoT Pavilion in booth 848. Here attendees will be treated to insights on some exciting new products from several brands. But many questions will [...] Read More
“Another Google algorithm update? Didn’t we just go through that with Panda and Penguin?” We know the feeling: you’re just catching your breath, but we can’t sugarcoat this for you. If you don’t have a truly and fully responsive website, it’s about to hurt just a little more. In the past, Google has said that unresponsive websites will only be penalized [...] Read More
Google will soon call out all websites (not just e-commerce sites) for not being secure if they do not switch to https. But what is https and why is it so important to Google now, even on sites that don’t accept highly personal information, such as credit card data? What Is Https? Https (Hypertext Transfer Protocol Secure) is an internet communication protocol that protects the integrity [...] Read More
“Boston is a logical location for a company seeking to marry manufacturing with advanced technology,” stated General Electric Chairman and CEO Jeff Immelt, who went on to say, “Massachusetts spends more on research and development than any other region in the world, and [Boston] attracts a diverse, technologically-fluent workforce focused on solving challenges for the world.” Mr. [...] Read More
In our last blog we celebrated December as "Made in America" month and cited the fact that manufacturing, especially high-tech manufacturing, is headed back to the U.S. We listed the reasons for this turnaround: higher offshore wages with Chinese wages climbing at 15 to 20 percent each year; lower U.S. energy costs; a higher degree of American skilled labor; fewer transportation and [...] Read More
Link Building vs. Link Earning You are probably familiar with the term link building; the process of acquiring links from other websites that direct to your own in order to increase visibility. What you might not be aware of is the transition in SEO from link building to link earning. Link earning is similar to link building in that you strive to get links from other sites that direct back to yours, [...] Read More
It’s echoed around the globe a million times a day: “Did you see that video on ….” And yet you’ve only mustered a quick YouTube channel, a few iPhone videos of the factory, and maybe an interview with your QA guy, Bob. What’s up with that? Yes, good professional video marketing is hard. But so was learning to ride a bike at first. So get ready for your close-ups. Capture [...] Read More

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