Events
Prior to joining the Baker-Polito Administration, Massachusetts’ Secretary of Labor and Workforce Development, Rosalin Acosta, had gained wide respect as a financial and banking service professional. With over thirty years of experience in Greater Boston financial institutions, and having served in many community and civic capacities, including as a Board Member of The Boston Foundation, a Board [...] Read More
Blog
On July 18th, 2017 IEEE Globalnet put on a webinar called Digital Media Use in the Industrial Sector. Speakers included: Linda Uslaner (Director/Product Management at IEEE GlobalSpec Media Solutions), Jennifer Corcoran (Portfolio Marketing Specialist at IEEE GlobalSpec Media Solutions), and Bryan DeLuca (Senior Director, Audience Development & User Experience at IEEE GlobalSpec). I found the webinar [...] Read More
Events
How do you get to know the engineering prospects of your customers? You hang out in their halls! That’s what Strand Marketing will be doing again September 12th and 14th at Boston’s Hynes Convention Center. Care to join us? Use the code EDICON17_JL  here for a free exhibit hall pass to the Electronic Design and Innovation Conference (EDI-CON) USA, a tradeshow [...] Read More
Blog
Give me the scare stats WordPress has long been known to be the number one content management system (CMS) being utilized on the web. A primary reason has been the web development community’s overwhelming adoption of open source coding. Basically, a share and share alike philosophy. According to W3Techs most recent survey, this philosophy has WordPress now powering roughly 28.1 percent of [...] Read More
News
We’ll be using the backdrop of Waikiki to talk about the release of our new platform Intent ICMS™, an integrated content management system (ICMS), at the International Microwave Symposium in Honolulu, Hawaii June 6th through the 8th. During a “Fireside Chat” scheduled for Thursday, June 8th in the 5G/IoT Pavilion booth #848, David Strand, our Founder and CEO, will provide executives [...] Read More
Blog
At next week’s International Microwave Symposium at the Honolulu Convention Center June 4-9th, of the many acronyms sure to be uttered in the halls and on the exhibit floor, “5G” is sure to be chief among them. Most frequently in a new 5G/IoT Pavilion in booth 848. Here attendees will be treated to insights on some exciting new products from several brands. But many questions will [...] Read More
Blog
Seeing Governor Charlie Baker Speak with such enthusiasm at the recent North Shore Technology Council about innovation in Massachusetts reminds me how excited I am to live in a state that relishes being on the cutting edge of economic growth. “Our tech community covers a lot of space. We work in healthcare, life sciences, technology, cyber security, wireless, advanced manufacturing... . It’s [...] Read More
Blog
“Another Google algorithm update? Didn’t we just go through that with Panda and Penguin?” We know the feeling: you’re just catching your breath, but we can’t sugarcoat this for you. If you don’t have a truly and fully responsive website, it’s about to hurt just a little more. In the past, Google has said that unresponsive websites will only be penalized [...] Read More
Blog
Google will soon call out all websites (not just e-commerce sites) for not being secure if they do not switch to https. But what is https and why is it so important to Google now, even on sites that don’t accept highly personal information, such as credit card data? What Is Https? Https (Hypertext Transfer Protocol Secure) is an internet communication protocol that protects the integrity [...] Read More
News
The Strand Marketing team expands, and our digital platform gets a boost with the launch of Intent ICMS™.  Read More
Blog
“Boston is a logical location for a company seeking to marry manufacturing with advanced technology,” stated General Electric Chairman and CEO Jeff Immelt, who went on to say, “Massachusetts spends more on research and development than any other region in the world, and [Boston] attracts a diverse, technologically-fluent workforce focused on solving challenges for the world.” Mr. [...] Read More
Blog
In our last blog we celebrated December as "Made in America" month and cited the fact that manufacturing, especially high-tech manufacturing, is headed back to the U.S. We listed the reasons for this turnaround: higher offshore wages with Chinese wages climbing at 15 to 20 percent each year; lower U.S. energy costs; a higher degree of American skilled labor; fewer transportation and [...] Read More
Blog
Link Building vs. Link Earning You are probably familiar with the term link building; the process of acquiring links from other websites that direct to your own in order to increase visibility. What you might not be aware of is the transition in SEO from link building to link earning. Link earning is similar to link building in that you strive to get links from other sites that direct back to yours, [...] Read More
Blog
It’s echoed around the globe a million times a day: “Did you see that video on ….” And yet you’ve only mustered a quick YouTube channel, a few iPhone videos of the factory, and maybe an interview with your QA guy, Bob. What’s up with that? Yes, good professional video marketing is hard. But so was learning to ride a bike at first. So get ready for your close-ups. Capture [...] Read More

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